After studying Archaeology & Anthropology, I founded a software agency building web and mobile solutions. Becoming fascinated with the relationship between user experience, data and compliance, I pivoted this into a product for website owners to discover, manage and disclose their use of tracking cookies. Recently CEO & Advisor to  a blockchain start-up building consumer-grade tools for people to exercise data rights. I am Fellow and Senior Tutor on Privacy & Ethics at the Institute of Data & Marketing, and regular contributor to events and media in the UK and internationally.